Assistant Marketing Manager

Assistant Marketing Manager

About

We are a growing retail and e-commerce business, our mission is to inspire creativity and mindfulness by offering a wide range of beautifully crafted crystals for displays, accessories, and DIY projects, empowering you to manifest your dreams.

Our vision is to become a global leader in providing enchanting crystal experiences that empower individuals to manifest their dreams and connect with the beauty of nature. Through quality crystals, innovative designs, and a commitment to customer delight, we aim to be the go-to destination for those seeking inspiration, serenity, and transformative experiences with crystals.

Job Responsibilities

• Develop & Implement Marketing Plans & Strategy: Assist in developing and implementing marketing strategies, support marketing campaigns, contribute to content creation and ensuring brand consistency across various online and offline channels.
• Online & offline Retail Management: Oversee day-to-day operations in-store, on website & platforms such as Shopee, TikTok shop etc. Monitor Social Media & E-commerce overall sales & campaign performance.
• Strategic Digital Marketing: Develop and execute online strategies across email marketing, e-commerce and social media platforms. Ensure cohesive brand voice and campaign effectiveness. Coordinate with the design team for promotional materials.
• Business Growth & Optimization : Drive expansion across online marketplaces (Shopee, Lazada, TikTok Shop, Shopify etc.) and offline opportunities (pop-ups etc). Optimize listings, improve conversions and manage external campaign participation.
• Business Development & Partnerships: Identify and pursue opportunities for growth through collaborations, influencer campaigns, or new channel development.
• Data Analysis: Track and analyze key metrics to optimize performance and ROI. Contribute to market research ultimately helping to drive sales and brand awareness.
• Liaison with External Stakeholders: Serve as the primary point of contact with platform managers, agencies, couriers, and media partners to maximize campaign performance and benefits.
• Mentorship & Leadership: Guide and mentor junior team members, including the existing executive, to ensure growth, alignment, and skill development.

Job Requirements

• High initiative and positive attitude, able to work independently and as a team
• Diploma or Degree in Marketing, Digital Business, or related field
• Minimum 3-4 years of experience in e-commerce and digital marketing
• Strong knowledge of marketplace operations (Shopee, TikTok shop etc.) and digital ad platforms (Meta, Google)
• Excellent communication, analytical, and stakeholder management skills
• Crystals knowledge is not necessary but will be beneficial
• Training will be provided for Crystals knowledge
• Must be able to work on Saturdays
• Full time position with 5.5 work days per week

Benefit

• Gym and pool use
• Monthly team bonding (eg. bbq night, movie outing, karaoke and pizza etc)
• Annual retreat