Marketing Manager

Job Description

We are looking for a strategic, creative, and results-driven Marketing Manager to lead our brand development and market expansion efforts. This role is perfect for someone passionate about building compelling brand narratives while identifying and unlocking new growth opportunities.

Key Responsibilities

• Develop and execute brand-building campaigns to increase awareness and engagement
• Identify and implement growth strategies across digital, offline, and partner channels
• Manage cross-channel marketing including content, social media, events, and PR
• Establish and nurture strategic partnerships and co-branding opportunities
• Analyse market trends and competitor activity to position our brand effectively
• Work closely with sales, product, and design teams to align messaging and drive lead generation
• Track KPIs and ROI of all campaigns, and provide actionable insights

Qualifications

• Bachelor's degree in Marketing, Communications, or Business-related field
• 3–5 years of experience in brand marketing, strategic partnerships, or growth marketing
• Strong copywriting, planning, and analytical skills
• Experience with digital marketing tools, CRM, and campaign automation
• Proven track record in expanding market reach and increasing brand value
• Bilingual ability (e.g., English + Mandarin) preferred for cross-market work