Executive - Communications (1-year contract)

Job Summary:

The Executive plays a key role in supporting the Beyond The Label (BTL) campaign, with a focus on brand stewardship and integrated marketing efforts. The ideal candidate is creative, detail-oriented, and adept at balancing brand strategy with execution, while delivering impactful messages to reduce stigma and raise awareness around mental health.

Key Responsibilities:

• Ensure consistent branding across all marketing collaterals including the adaptation and application of key visual concepts to marketing collaterals
• Liaise with stakeholders to ensure that marketing collaterals (print and digital) are produced in time and according to brand guidelines
• Provide administrative and logistical support for BTL-related outreach for various work groups
• Manage influencer and artiste marketing campaigns and content creation to ensure alignment with brand strategy
• Develop and implement data-driven integrated campaigns to achieve specific marketing objectives
• Support content creation across various online and offline platforms
• Perform other duties as assigned in relation to BTL campaign

Key Competencies:

• Ability to use Photoshop and Adobe Creative Suite application
• Experiences in implementing successful campaigns and proven track record in garnering conversions are preferred
• Organised and meticulous with an eye for detail
• Able to communicate effectively with teams with strong stakeholder management skills
• Fast learner who is able to learn and pick-up new software tools quickly