CRM & Merchandising Intern

Scope & Learning Outcomes

You will be part of Givenchy Retail Office team and over the course of the internship, you will be exposed to support both CRM and Merchandising functions, as well as the opportunity to partner across retail functions including store networks and marketing to help you understand collection construction, consumer preferences, emerging trends, and competitor strategies.

You will be at the core of the business, from supporting the buying process, launches and events, to creating tailored customers experiences. This will develop your quantitative and qualitative research skills as well as communication skills to deliver unique and localized client campaigns.

Reporting into the Brand Director, SEAO, you will have the opportunity to develop your quantitative and qualitative research skills as well as communication skills to deliver unique and localized client campaigns. You will be empowered to exercise creative thinking to solve problems independently and develop new ideas where you will follow through in your journey with us.

Job Responsibilities

Client Relationship Management (CRM)

• Collaborate with Marketing and retail teams to support the implementation of associated retail activation plan or campaign communication based on sales strategies
• Identify client development opportunities and propose relevant action plans in the region
• Ensure and maintain the consistency of our customer communications
• Generate weekly, monthly and ad-hoc data analytical reports
• Analyse the performance of our campaigns and data quality of customer profiles
• Make recommendations for future campaigns in collaboration with Marketing & Brand Director
• Identify opportunities to optimize the outreach and increase the proportion of opt-in customers in our database
  
  

Merchandising

• Support and conduct weekly business review, category analysis and stock monitoring
• Manage weekly category reports (mappings)
• Support regional rebalancing management / Stock request management and stock delivery follow up
• Merchandising and product strategy (buy) to develop each boutique according to their client & boutique profiles.
• Prepare seasonal collection product mapping and related training materials
• Partner with the retail training team on seasonal collection launch
• Support merchandising coordination for all retail activities for both stock and sales planning
• Identify risk & opportunities and provide actions/ideas to support retail teams to optimize sales
• Monthly sales forecasting per store and per category and seasonal collection sales planning
• Support VM on product launches, store re-merchandising & season end sale
• Support Retail Ops and Logistic on after sales service
  
  

Profile

What we are looking for Passion in luxury retail/fashion merchandising industry Strong analytical mind, coupled with attention to detail Self-motivated and able to work in a fast-paced environment Good communicator and adaptable in working with multiple stakeholders Independence in routine reports and follow-ups Able to work full time hours (Mon-Fri) is highly preferred

Additional Information

Learning Outcomes

• Understand key commercial drivers, consumer insights and supply chain processes in luxury retail sector
• Hone your analytical skills and attention to detail
• Opportunity to interact with different functions and learn the art & science of merchandising
• Develop product knowledge and expertise
• Develop your communication skills, both written and spoken
• Develop your creativity and hold the opportunity to create a personalized and seamless retail experience
• Develop your relationship building skills by learning how to convert customers into brand advocates