Data & Marketing Executive/Senior Executive
KEYENCE SINGAPORE PTE LTD
Job Summary
- Opportunity: A chance to make measurable impact with your data analysis skills by turning data into actions that increase company performance.
- Role: Combine data analysis and marketing leadership to build the foundational datasets and insights that drive sales analysis and market development using Microsoft, SAP, and Keyence software.
- Objective: Build and maintain the datasets and reports that define sales direction; turn those data-driven insights into targeted marketing and sales actions and guide and execute those initiatives.
- Marketing scope: Lead integrated B2B marketing activities — promotional planning, lead generation, and sales enablement — and guide the marketing team toward measurable growth.
Requirements
Skills:
Proficiency in Excel and Power BI or Tableau; experience building reports and dashboards.
- Knowledge of Power Automate is a plus
Experience & Qualifications
- 3 to 6 years professional marketing experience (B2B preferred).
- Proven, data-driven marketing, campaign executive, and lead-generation experience.
- Demonstrated leadership potential: able to set direction, guide sales priorities and actions, and drive execution
- Minimum Bachelor's degree
Personal qualities
Proactive in proposing ideas for sales performance improvement
- Curious to investigate the reasons behind any outcomes
- Purpose-driven mindset, always questioning the 'why' behind actions
- High hospitality standards, akin to a first-class hotel, understanding and anticipating others' needs
- Ready to take immediate action
- Meticulous and likes to double-check completed assignments, committed to thoroughness in achieving decided objectives
What We Offer
- Culture: Empowerment within the scope of data performance, flat hierarchy, respect for frontliners' opinions, teamwork in problem-solving
- Environment: A hardworking and talented team, a company where diligent and steady performers thrive, rational and grounded in reason