Senior Marketing Manager
MP INTERNATIONAL PTE. LTD.
· Support the development and implementation of marketing strategies to support business goals & achieve the project KPIs.
· To be able to work with the content team to create an effective strategy, utilising on and off-line channels that includes but not limited to newsletters, social media posts, website content, surveys, posters, brochures etc.
· To be able to propose data points, collect data and be able to draw insights from the analysis, to optimise the marketing plan.
· To support the execution of various marketing activities by coordinating with internal departments on marketing communications and end-to-end fulfilment.
· To be able to develop a marketing budget based on the agreed plan, and execute it within the budget constraints.
· To provide consistent reporting on the success rates of the campaigns for all marketing activities
· To liaise with internal and external stakeholders, including suppliers, as the communication touchpoint.
· To be able to prepare ad-hoc project work as determined by the manager.
· Senior managers must exemplify leadership qualities in leading their team members to execute the timeline in at timely fashion and to motivate the team in improving the status quo.
· To constantly provide inputs on the latest trends or updates in marketing
· To work closely with the Director to drive the direction for the team and to achieve the shared goals.
· Minimum Diploma / Degree in Business, Marketing and/or Communications. For SM and above, Masters will also be considered.
· Minimum 8 years of experience.
· Proven track record in running campaigns and promotion for events.
· Candidate must be creative, driven and results oriented.
· Good interpersonal, communication and presentation skills.
· Able to work autonomously with little supervision