Product Marketing Manager (Contract)

• Own and evolve product propositions, working with the ecosystem team to build out services best suited to customer needs

• Identify gaps and opportunities within the current product suite and customer journeys; strengthen unique selling points and ensure differentiation from competitors

• Translate internal and external customer/audience data into actionable recommendations for proposition enhancements

• Monitor the market landscape for emerging trends and assess relevance to product propositions

• Develop, execute and review integrated marketing campaigns and go-to-market plans to drive customer awareness, channel traction and sales adoption via a 360-degree approach

• Identify market trends and opportunities to develop tactical plans, including increasing product penetration in target audiences

• Own sales enablement tools — design and improve brochures, pitch decks, videos, social content, calculators, partnerships, etc.

• Partner with Brand, Segments, Digital, CX, Product and cross-division teams (e.g. Data Analytics, Distribution, Corporate Affairs) to leverage multiple marketing channels with end-to-end commercial accountability

• Work closely with vendors, creative and media agencies across all campaign stages

• Manage smooth execution of marketing events, including project management and administrative logistics

Interested applicants please send your resume in MS Word format and attention it to Rachel Yeo (R22104385).

Shortlisted candidates will be notified.

Data provided is for recruitment purposes only.

www.ambition.com.sg

EA Registration Number: R22104385

Business Registration Number: 200611680D. Licence Number: 10C5117