General Manager

WELLNESS AI PTE. LTD.

We are seeking an innovative, tech-forward General Manager to lead our beauty salon operations and spearhead a cutting-edge, AI-driven marketing and business strategy. In this role, you will bridge the gap between traditional luxury beauty services and next-generation artificial intelligence, driving customer acquisition, retention, and brand scaling through advanced automation and data-driven insights.

Core Responsibilities

1. Strategic Leadership & Business Operations

  • P&L Management: Oversee daily salon operations, financial performance, budgeting, and revenue growth.

  • Brand Development: Position the salon as a market leader by integrating high-end customer experiences with state-of-the-art technological innovations.

  • Team Leadership: Recruit, train, and manage salon staff, estheticians, and marketing personnel, fostering a culture of excellence and continuous learning.

2. AI-Driven Marketing & Growth Strategy

  • Omnichannel Campaigns: Design, execute, and scale AI-powered marketing campaigns across digital channels to maximize ROI and lower customer acquisition costs.

  • Predictive Analytics: Utilize AI tools to analyze consumer behavior, seasonal trends, and purchasing patterns to forecast demand and optimize service offerings.

  • Personalization: Implement AI-driven personalization engines for client communications, loyalty programs, and targeted promotions.

3. Agentic AI Implementation & Workflow Automation

  • Autonomous Workflows: Deploy and manage

    Agentic AI tools to automate complex operational and marketing tasks (e.g., autonomous lead nurturing, dynamic pricing, intelligent scheduling, and customer support agents).

  • Process Optimization: Continuously audit and upgrade internal workflows using AI agents to boost operational efficiency and reduce manual overhead.

4. Niche Expertise: Beauty Salon Marketing

  • Industry-Specific Strategies: Leverage deep understanding of the beauty and wellness sector to market high-value treatments, skincare regimens, and membership packages.

  • Reputation & Community Management: Drive social proof, influencer partnerships, and user-generated content strategies tailored specifically to the aesthetics and beauty market.

Job Requirements & Qualifications

Educational & Professional Background

  • Education: Minimum of a

    Bachelor's Degree in Business Administration, Marketing, Data Analytics, Computer Science, or a related field.

  • Experience: Proven leadership experience (minimum 3–5 years) in a management role, preferably within the beauty, wellness, retail, or hospitality sector.

  • Industry Insight: Demonstrated track record of designing and executing successful marketing strategies specifically for beauty salons, medical spas, or aesthetics brands.

Technical & AI Competencies

  • AI Marketing Fluency: Expert-level proficiency in modern

    AI marketing tools (e.g., generative AI for content creation, predictive analytics platforms, programmatic ad optimizers).

  • Agentic AI Mastery: Hands-on experience deploying, configuring, and managing

    Agentic AI frameworks and autonomous agents to streamline business operations and marketing funnels.

  • Data Literacy: Strong capability to interpret data dashboards, KPIs, and AI-generated insights to make swift, profitable business decisions.

Soft Skills & Leadership Traits

  • Visionary Mindset: A passion for blending cutting-edge technology with high-touch luxury customer service.

  • Adaptability: Ability to stay ahead of rapid advancements in AI and digital marketing trends.

  • Communication: Excellent interpersonal, negotiation, and leadership skills to inspire a customer-facing team.

How to apply

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