Marketing executive
J.S.W
Key Responsibilities:
- Develop and implement marketing strategies and campaigns to promote banking and financial products.
- Conduct market research to understand customer needs, competitor activities, and industry trends.
- Collaborate with product, sales, and digital teams to create effective marketing materials including brochures, newsletters, social media content, and presentations.
- Manage digital marketing channels such as social media, email campaigns, SEO, and website updates to increase brand awareness and generate leads.
- Track and analyze marketing campaign performance using relevant metrics and tools, and provide insights for continuous improvement.
- Organize and participate in marketing events, seminars, and webinars to enhance customer relationships and market presence.
- Support brand development initiatives and maintain consistency across all communication channels.
- Stay updated on compliance regulations and ensure all marketing activities adhere to financial industry standards and company policies.