Head of Events

### Role purpose

Lead the planning and delivery of company events that build customer relationships, support business development and strengthen the company’s brands. The Head of Events is responsible for the events plan, budgets, external partners, event team and results.

### Key responsibilities

1.⁠ ⁠*Events strategy and planning*

- Develop an annual events calendar aligned with the company’s business and marketing objectives.

- Plan customer events, product launches, educational sessions, partnership events and other approved activities.

- Define the audience, objectives, budget and measures of success for each event.

2.⁠ ⁠*Event delivery*

- Oversee each event from concept to completion, including venue selection, scheduling, registration, staffing, equipment, materials and on-site coordination.

- Prepare event plans and brief staff, speakers, suppliers and partners on their responsibilities.

- Resolve operational issues and ensure events are delivered on time and within the approved budget.

3.⁠ ⁠*Budget and supplier management*

- Prepare event budgets and obtain the required approvals before committing company funds.

- Source, negotiate with and manage venues, production providers, caterers and other suppliers.

- Review quotations, contracts and invoices, and monitor event spending.

4.⁠ ⁠*Partnerships and business development*

- Identify suitable partners and opportunities for collaborative events.

- Manage relationships with event partners, invited guests and key customers.

- Work with the sales and marketing teams on event invitations, customer follow-up and business opportunities arising from events.

5.⁠ ⁠*Team leadership*

- Assign duties to event staff and coordinate support from other departments.

- Train and guide team members involved in event planning and delivery.

- Review team performance and recommend improvements to event processes.

6.⁠ ⁠*Marketing coordination and reporting*

- Work with the marketing team on event messaging, promotional materials and registration campaigns.

- Track attendance, spending, enquiries and other agreed outcomes.

- Prepare post-event reports with results, feedback and recommendations for future events.

7.⁠ ⁠*Standards and approvals*

- Follow company policies and obtain approval for event content, promotions, partnerships and expenditure where required.

- Coordinate with the appropriate clinical or management personnel before using medical information in any event material. Clinical advice and treatment decisions remain the responsibility of authorised healthcare professionals.

The employee may perform other duties reasonably related to the Head of Events role as assigned by the company.